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Aug. 23, 2021

What is this mystery lure?

What is this mystery lure?

I bought this 24-inch jerk bait replica recently and am trying to determine who made it. It might be a store display. The lure is made of wood and says "Russ's Lures 131" on the bottom. At first I thought it might be a promotional item for Russlure but they didn't make this type of lure. Then I thought it might be from Russ's Bait Shop in Buffalo, New York, but no luck there either.

Listen to the podcast episode featuring the mystery lure!

If you have any clues regarding who made this lure, please contact us using our online form, or call 937-853-8744, or record a message by clicking on the microphone icon in the bottom right of this page.

If your info helps us determine the lure maker, we'll give you a nice lure kit from Glasswater Angling!